Image Guidelines for Licensing
Our image archive reflects authenticity, professionalism, and diversity. We seek high-quality content that aligns with these values.
Visual Style
Authentic & Unposed
- Natural interactions and genuine moments
- Real environments over studio setups
- Candid expressions and genuine emotions
- Documentary-style approach
- Camera-roll style
Diversity & Representation
- Inclusive representation across age, ethnicity, body type, ability
- Intersectional portrayal of lived experiences
- Non-stereotypical gender representations
- Various family structures and relationships
Composition & Lighting Considerations
- Thoughtful composition with natural, available light
- High resolution and sharpness
- Clean backgrounds, avoiding distractions
- Warm, true-to-life colors without heavy filters
Technical Specifications
Images
- File Quality: High, at least 4 MP
- File Size: No larger than 50 MB
- File Type: JPEG, sRGB
- Remove: Logos, branding, trademarks, watermarks
Videos
- File Type: mp4 or mov
- Resolution: Minimum 720p (1080p+ encouraged)
- Codecs: Apple ProRes (4444, 422 formats), H.264
- Must Be: Color-graded, audio removed
- Remove: Logos, branding, trademarks, watermarks
Example Subjects & Themes
- Modern Work Environments
- Authentic Lifestyle
- Food & Beverage
- Cultural Celebrations & Family
- Animals & Nature
- Travel & Destinations
- Technology & Innovation
- Health & Wellness
- Sustainability & Environment
- Home Interiors & Exteriors
What to Avoid
- Overly posed or artificial setups
- Dated technology or fashion
- Cliché stock photo concepts
- Heavy post-processing effects
- Artificial or forced diversity
- Generic corporate imagery
- Hateful or discriminatory content
- Overtly sexual or explicit content
Best Practices for Sellers
- Provide detailed metadata and keywords
- Ensure proper model/property releases
- Document cultural context when relevant
- Maintain consistent technical quality
- Focus on unique, original perspectives
- Build cohesive visual collections
Rights & Licensing
- Asset-exclusive licensing through The Luupe (fine to license on your own site, but not on other platforms)
- Royalty-free licensing
- Proper releases required for all identifiable subjects
Important
- Only submit content you own the copyright to. Licensing work that is not yours will result in removal from the platform.
Questions?
📩 Email us at: hi@theluupe.com
